Legal Nationwide Ownership
A registered trademark will allow you to legally obtain the ownership of your mark as well as exclusive rights to its use nationwide in association with your goods and/or services. This federal registration of your mark allows you to prevent any trademark applications that are similar or may cause a likelihood of confusion. Federal registration of your trademark will protect and grant you ownership of the mark indefinitely, provided you renew the trademark every 10 years.
Use of the ® Symbol
While anyone can use the TM (trademark) and SM (servicemark) symbols to claim rights in a mark without registration from the United States Patent and Trademark Office (USPTO), only registered trademarks allow the usage of the ® (Registered Trademark) symbol.
National Protection of your mark
Once your trademark is registered, evidence of your ownership will be public national record of which no company may claim ignorance. A registered trademark also allows you to invoke judicial power and bring disputes of your mark to federal court in order to protect your mark and prevent unauthorized usage.
With a registered trademark, you have the right to prevent the import of foreign goods that may infringe upon your mark with a submission of your U.S. trademark registration to U.S. Customs Services. Additionally, you may use your U.S. trademark application or registered trademark to help obtain international registrations. If you are a qualified owner of a pending trademark application with the USPTO, or of a registered trademark with the USPTO, you may apply for registration of your mark in any of the countries participating in the Madrid Protocol by filing a single “international application” through the USPTO. Additionally, certain countries will allow the use of a US Trademark Registration as a basis for filing an application to register a mark in those countries.